Imagine That You're the Marketing Manager of a Small Community

Multiple Choice

Imagine that you're the marketing manager of a small community theater called the Bayside Playhouse. While having dinner at your favorite restaurant one night, the owner suggests that you join forces with him and other local eateries to stage a "Taste of Bayside" event at the playhouse. You recognize this as an excellent:

A) pricing strategy.
B) product strategy.
C) promotions strategy.
D) distribution strategy.