As the Marketing Manager of a Small Community Theater Called

Multiple Choice

As the marketing manager of a small community theater called the Bayside Playhouse, you meet with the other board members once a month. As a group, you decide to attract more families to the playhouse by staging at least one kid-friendly play or musical each year. This is an excellent:

A) pricing strategy.
B) product strategy.
C) promotions strategy.
D) distribution strategy.