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  3. Study Set
    Global Marketing Study Set 5
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    Exam 14: Global Marketing Communications Decisions II: Sales Promotion, personal Selling, and Special Forms of Marketing Communication
  5. Question
    In China,consumers Are Reluctant to Buy Full-Sized Packages of Unfamiliar
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In China,consumers Are Reluctant to Buy Full-Sized Packages of Unfamiliar

Question 80

Question 80

True/False

In China,consumers are reluctant to buy full-sized packages of unfamiliar imported products.In such a marketing environment,sampling is an appropriate promotional strategy.

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