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METS Pens, a Pen Manufacturing Company, Sometimes Gives Away Some

Question 9

Multiple Choice

METS Pens, a pen manufacturing company, sometimes gives away some of its gel pens practically for free but reaps handsome profits as customers buy pen refills. In the context of pricing strategies, it is evident that METS Pens has adopted the strategy of _____.


A) penetration pricing
B) everyday-low pricing
C) skimming pricing
D) loss-leader pricing

Correct Answer:

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