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    Exam 8: Segmenting and Targeting Markets
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    _____ Refers to Segmenting Markets by Region of a Country
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_____ Refers to Segmenting Markets by Region of a Country

Question 33

Question 33

Multiple Choice

_____ refers to segmenting markets by region of a country or the world,market size,market density,or climate.


A) Geographic segmentation
B) Benefit segmentation
C) Demographic segmentation
D) Usage-rate segmentation

Correct Answer:

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