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The Sales Forecasting Approach That Utilizes a Panel of Experts

Question 22

Multiple Choice

The sales forecasting approach that utilizes a panel of experts and converts their opinions into an informed consensus by means of highly structured, multi-stage pooling is:


A) the Delphi method.
B) executive panel method.
C) the sales force composite.
D) organizational learning.
E) the multiple series method.

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