Multiple Choice
Alana operates a wedding preparation service that helps brides-to-be in the planning of their weddings. To maintain a quality image and a standardized offering, Alana provides extensive training for each of her employees. What unique aspect of services is Alana trying to address?
A) impressionability
B) intangibility
C) inconsistency
D) inseparability
E) uniqueness of the service
Correct Answer:

Verified
Correct Answer:
Verified
Q9: Evan works for the Geek Squad, mostly
Q10: The customer experience with a service should
Q11: What type of organization is the U.S.
Q12: What is the difference between intangibility and
Q13: What do the U.S. Coasts Guard, the
Q15: Which of the following statements about services
Q16: Customers will often judge the _ of
Q17: The key technological elements of future services
Q18: Intangible activities or benefits that an organization
Q19: The relationships between internal marketing, internal service