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Contemporary Management Study Set 4
Exam 9: Value Chain Management Functional Strategies for Competitive Advantage
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Question 21
Multiple Choice
A headphone manufacturer uses advancements in technology to continually improve the sound quality of its products. This is an example of
Question 22
Multiple Choice
To realize improvements in ease of production, a company should
Question 23
Multiple Choice
To achieve ________, managers must find a way to lower costs and/or increase differentiation.
Question 24
Multiple Choice
As a member of the ________ function within his company, Arturo visits new businesses to educate them on the features and advantages offered by his company's products.
Question 25
Multiple Choice
Six Sigma shares with TQM its focus on improving value chain processes to increase
Question 26
Multiple Choice
The primary goal of flexible manufacturing is to
Question 27
Multiple Choice
To speed product development and promote innovation, managers should avoid
Question 28
Multiple Choice
For successful total quality management (TQM) ,
Question 29
Essay
Define a value chain and the concept of value chain management. Select two functions within a value chain and provide an example of effective management for each.
Question 30
Multiple Choice
Riya is assigned to a new project and has ownership for key project stages from planning, through development, to delivery. Riya is considered a ________ member of the project team.