Question 1

Reba works as a teller at a local bank. What function in the value chain is she performing?

Accepted Answer

A) materials management 
B) production 
C) customer service 
D) marketing 
E) sales

Question 2

According to total quality management philosophy, the managers responsible for engineering and quality control are responsible for defining quality.

Accepted Answer

A) True 
 B)False

Question 3

Increasing the efficiency of an operating system has the effect of

Accepted Answer

A) increasing end-to-end production times. 
B) requiring more resources to support production. 
C) minimizing the cost of raw materials and components. 
D) enabling an organization to make a greater profit. 
E) reducing production quantities in exchange for speed.

Question 4

________ refers to a series of functional activities needed to transform inputs into valuable finished goods or services.

Accepted Answer

A) Competitive advantage 
B) Total quality management 
C) Facilities layout 
D) Value chain 
E) Customer relationship management

Question 5

The first step in a stage-gate development funnel is to

Accepted Answer

A) draft a detailed product development plan. 
B) provide a list of technological requirements. 
C) encourage employees to come up with as many new product ideas as possible. 
D) develop a detailed developmental budget. 
E) sign a written agreement that details factors such as responsibilities and resource commitments.

Question 6

To create a competitive advantage through superior efficiency, an organization must

Accepted Answer

A) make products that are much more reliable than other available products in the market. 
B) reduce the number of inputs it requires to produce a given amount of outputs. 
C) use technology to make its product unique and different than other products in the market. 
D) conduct surveys to determine whether a product will be successful in the market. 
E) create products that will attract customers and charge a premium price for those products.

Question 7

Sue discovers that by rearranging the design of components in a product, she is able to reduce the product housing by 20%, which saves the company money on materials, packaging, and shipping. Her redesign strategy is an example of

Accepted Answer

A) customer relationship management. 
B) total quality management. 
C) facilities layout. 
D) flexible manufacturing. 
E) value chain management.

Question 8

Describe the three basic approaches to arranging workstations and provide an example of a product best suited to each layout.

Accepted Answer

The answer of Describe the three basic approaches to arranging...

Question 9

Efficiency is a measure of the amount of inputs required to produce a given amount of outputs.

Accepted Answer

A) True 
 B)False

Question 10

Lumen, a manufacturer of theatre lighting, strives to improve the longevity and brightness of its lights by continuously changing designs and trying different combinations of component parts during manufacturing. This is an example of

Accepted Answer

A) quantum process innovation. 
B) quantum product innovation. 
C) incremental product innovation. 
D) incremental process innovation. 
E) process reengineering.

Question 11

A company wants to promote a new line of tools as easy-to-use and more adaptable than competitors' products. Which value chain function would the company use to develop customer perceptions of the utility of the new tools?

Accepted Answer

A) design 
B) materials management 
C) production 
D) marketing 
E) customer service

Question 12

________ is the management of the value chain activities that bring new goods or services to market.

Accepted Answer

A) Product promotion 
B) Total quality management 
C) Marketing 
D) Process reengineering 
E) Product development

Question 13

A mobile phone manufacturer redesigning a phone to improve ergonomics and enhance styling is an example of quantum product innovation.

Accepted Answer

A) True 
 B)False

Question 14

________ is an approach that creates teams of expert change agents known as "green belts and black belts" to take control of problem finding, problem solving, and training other employees in implementing solutions.

Accepted Answer

A) Total quality management 
B) Continuous improvement 
C) Six Sigma 
D) Process reengineering 
E) Product development

Question 15

An appliance manufacturer's products are in high demand despite their premium pricing due to the products' reliability and lower maintenance costs. The manufacturer has achieved a competitive advantage through

Accepted Answer

A) superior efficiency. 
B) superior quality. 
C) quantum product innovation. 
D) superior innovation. 
E) incremental product innovation.

Question 16

What is the driving motivation for implementing a stage-gate development funnel? Describe the activities that take place during a stage-gate development funnel's three primary stages.

Accepted Answer

The answer of What is the driving motivation for implementing...

Question 17

An automobile assembly line is arranged in a ________ layout, with a fixed sequence of workstations adding specific components until the full vehicle is assembled.

Accepted Answer

A) process 
B) just-in-time 
C) facilities 
D) product 
E) fixed-position

Question 18

Inputs from an organization's members are sufficient for successful product development.

Accepted Answer

A) True 
 B)False

Question 19

In order to effectively manage the company's value chain,

Accepted Answer

A) the materials management function should hold greater inventories in order to avoid shortages. 
B) the marketing function should focus on customer needs rather than the type of products. 
C) the production function should locate customers and persuade them to buy the company's products. 
D) the sales function should control the movement of physical materials from procurement through customer delivery. 
E) the customer service function should focus on offering high-quality products at higher prices.

Question 20

________ is the process of designing the machine-worker interface to increase operating system efficiency.

Accepted Answer

A) Facilities layout 
B) Flexible manufacturing 
C) Production reengineering 
D) Total quality management 
E) Materials management

Exam 9: Value Chain Management Functional Strategies for Competitive Advantage

Reba works as a teller at a local bank. What function in the value chain is she performing?

According to total quality management philosophy, the managers responsible for engineering and quality control are responsible for defining quality.

Increasing the efficiency of an operating system has the effect of

________ refers to a series of functional activities needed to transform inputs into valuable finished goods or services.

The first step in a stage-gate development funnel is to

To create a competitive advantage through superior efficiency, an organization must

Sue discovers that by rearranging the design of components in a product, she is able to reduce the product housing by 20%, which saves the company money on materials, packaging, and shipping. Her redesign strategy is an example of

Describe the three basic approaches to arranging workstations and provide an example of a product best suited to each layout.

Efficiency is a measure of the amount of inputs required to produce a given amount of outputs.

Lumen, a manufacturer of theatre lighting, strives to improve the longevity and brightness of its lights by continuously changing designs and trying different combinations of component parts during manufacturing. This is an example of

A company wants to promote a new line of tools as easy-to-use and more adaptable than competitors' products. Which value chain function would the company use to develop customer perceptions of the utility of the new tools?

________ is the management of the value chain activities that bring new goods or services to market.

A mobile phone manufacturer redesigning a phone to improve ergonomics and enhance styling is an example of quantum product innovation.

________ is an approach that creates teams of expert change agents known as "green belts and black belts" to take control of problem finding, problem solving, and training other employees in implementing solutions.

An appliance manufacturer's products are in high demand despite their premium pricing due to the products' reliability and lower maintenance costs. The manufacturer has achieved a competitive advantage through

What is the driving motivation for implementing a stage-gate development funnel? Describe the activities that take place during a stage-gate development funnel's three primary stages.

An automobile assembly line is arranged in a ________ layout, with a fixed sequence of workstations adding specific components until the full vehicle is assembled.

Inputs from an organization's members are sufficient for successful product development.

In order to effectively manage the company's value chain,

________ is the process of designing the machine-worker interface to increase operating system efficiency.