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    Marketing Study Set 17
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    Exam 9: Market Segmentation, Targeting, and Positioning
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    Reference: 09-01 TB Figure 1
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Reference: 09-01 TB Figure 1

Question 157

Question 157

Multiple Choice

Reference: 09-01
TB Figure 1
Reference: 09-01 TB Figure 1    -Cell  A  in TB Figure 9-1 represents which stage of the market segmentation process? A) Execute marketing program actions B) Link needs to actions C) Identify market needs D) Establish a marketing protocol
-Cell "A" in TB Figure 9-1 represents which stage of the market segmentation process?


A) Execute marketing program actions
B) Link needs to actions
C) Identify market needs
D) Establish a marketing protocol

Correct Answer:

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