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    Marketing Study Set 17
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    Exam 9: Market Segmentation, Targeting, and Positioning
  5. Question
    Which of the Following Is NOT a Basis Used to Segment
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Which of the Following Is NOT a Basis Used to Segment

Question 33

Question 33

Multiple Choice

Which of the following is NOT a basis used to segment organizational markets?


A) psychographic
B) usage rate
C) geographic
D) annual sales volume

Correct Answer:

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