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    The Pairing of Two Brand Names of Two Manufacturers on a Single
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The Pairing of Two Brand Names of Two Manufacturers on a Single

Question 72

Question 72

Multiple Choice

The pairing of two brand names of two manufacturers on a single product is called:


A) mixed branding.
B) co-branding.
C) multibrand producing.
D) generic branding.

Correct Answer:

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