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    Exam 10: Developing New Products and Services
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    Cross-Functional Teams Are Most Likely to Be Used in Which
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Cross-Functional Teams Are Most Likely to Be Used in Which

Question 112

Question 112

Multiple Choice

Cross-functional teams are most likely to be used in which stage of the new-product process?


A) idea generation
B) development
C) new-product strategy development
D) market testing

Correct Answer:

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