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  3. Study Set
    Service Management Study Set 1
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    Exam 4: The Service Encounter
  5. Question
    Three Elements (The Service Organization, the Contact Personnel and the Customer)
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Three Elements (The Service Organization, the Contact Personnel and the Customer)

Question 42

Question 42

Essay

Three elements (the service organization, the contact personnel and the customer) interact in the service encounter triad shown below. Which position represents the customer?

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