Multiple Choice
The car is targeted at customers in the high-income bracket.This kind of segmentation is called:
A) geographic segmentation.
B) behavioural segmentation.
C) demographic segmentation.
D) geodemographic segmentation.
E) psychographic segmentation.
Correct Answer:
Verified
Correct Answer:
Verified
Related Questions
Q67: A chainsaw company markets its products only
Q68: Which of the following holds true for
Q69: One disadvantage of repositioning is that the
Q71: "Value" as a positioning strategy refers to
Q74: Which of the following holds true for
Q75: Customer lifetime value (CLV) refers to the:<br>A)sum
Q76: Marketers can track and compare sales performance
Q77: Which of the following holds true for
Q79: The degree to which firms should segment
Q95: Demographic variables are often used for segmenting