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    The First Tagline Hints at the Product Attribute of Luxury
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The First Tagline Hints at the Product Attribute of Luxury

Question 118

Question 118

Multiple Choice

The first tagline hints at the product attribute of luxury and comfort while travelling."Suite on the roads" is an example of a:


A) perceptual map.
B) brand extension.
C) positioning statement.
D) line extension.
E) trademark.

Correct Answer:

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