Multiple Choice
Jane and her friends went out for ice cream one day. All her friends bought CreamFreeze ice cream, but Jane bought FreezyDelight ice cream. When her friends asked her why she prefers FreezyDelight ice cream over CreamFreeze ice cream, she said, "I like the brand, so I bought it." In this scenario, Jane's response is an example of _____.
A) conjunctive
B) affect
C) normative
D) variety seeking
E) performance
Correct Answer:

Verified
Correct Answer:
Verified
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