Multiple Choice
John really did not think much about Wind Out breath mints until he bought a pack and realized how strong they were. He instantly liked them and decided to buy all the available flavors of the mint. This is an example of how:
A) a purchase will be reinforced from a feeling of satisfaction.
B) advertising has a strong effect on purchases.
C) word-of-mouth information has a strong effect on purchases.
D) repetition has little effect on decision making.
E) processing of information about attributes can affect purchases.
Correct Answer:
Verified
Correct Answer:
Verified
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