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Smart Firms Manage Customer's ________ at Each Step in the ______

Question 63

Multiple Choice

Smart firms manage customer's ________ at each step in the ______ encounter so that customers expect what a firm can ______.


A) expectations; service; deliver
B) needs; service; deliver
C) expectations; initial; deliver
D) expectations; service; organise
E) needs; initial; organise

Correct Answer:

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