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    Exam 14: Handling customer complaints and managing service recovery
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    Which of the Following Represents a Cost of Service Failure
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Which of the Following Represents a Cost of Service Failure

Question 37

Question 37

Multiple Choice

Which of the following represents a cost of service failure?


A) Negative word of mouth
B) Decreased trust and loyalty
C) Diminished customer value
D) Re-doing original service
E) All of the above

Correct Answer:

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