Which of the Following Is True of Top-Performing Firms

Multiple Choice

Which of the following is true of top-performing firms?

A) They predominantly take a bottom-up approach for strategy development by building strategic criteria into their project selection tools.
B) They only use the top-down approach for strategy development.
C) They often use a combination of top-down and bottom-up approaches for strategy development.
D) They often rely only on financial criteria when selecting projects.