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Susan's Customers Are Always Concerned About What They Are Receiving

Question 3

Multiple Choice

Susan's customers are always concerned about what they are receiving in exchange for what they are paying.They are concerned about the ways in which Susan is helping them achieve their strategic goals and how she is helping them save money.In this context,Susan's prospects are concerned about _____.​


A) ​marketing
B) personal selling
C) ​customer value
D) ​marketing communications
E) ​advertising

Correct Answer:

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