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Ethan Has a Testimonial from a Highly Respected Customer That

Question 12

Multiple Choice

Ethan has a testimonial from a highly respected customer that counters the rumor that Ethan's company does not have a strong research and development department.With which of the following types of objection handling methods is Ethan most likely to use the testimonial?​


A) ​Indirect denial
B) Questioning
C) ​Translation
D) ​Compensation
E) ​Third-party reinforcement

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