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    Marketing Study Set 5
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    Exam 5: Understanding Consumer and Business Buyer Behaviour 
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    Refers to the Unique Psychological Characteristics That Distinguish a Person
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Refers to the Unique Psychological Characteristics That Distinguish a Person

Question 10

Question 10

Multiple Choice

refers to the unique psychological characteristics that distinguish a person or group.


A) Role
B) Status
C) Personality
D) Attitude
E) Lifestyle

Correct Answer:

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