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Stores Like Cabela's, REI, and Bass Pro Shops That Cater

Question 128

Multiple Choice

Stores like Cabela's, REI, and Bass Pro Shops that cater to the interests of outdoor enthusiasts' most likely use what type of segmentation strategy?

A) behavioral segmentation
B) geographic segmentation
C) psychographic segmentation
D) socioeconomic segmentation
E) demographic segmentation

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