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    Exam 16: Promotional Planning for Competitive Advantage
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    Lansky Sells 60 Different Knife and Garden Tool Sharpeners
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Lansky Sells 60 Different Knife and Garden Tool Sharpeners

Question 52

Question 52

True/False

Lansky sells 60 different knife and garden tool sharpeners.It uses aggressive personal selling and sales promotions to encourage intermediaries to carry and sell its sharpener.Lansky is using a pull strategy.

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