Multiple Choice
Which word-of-mouth marketing technique has been declared unethical by the Word-of-Mouth Marketing Association?
A) Organic word-of-mouth
B) Buzz marketing
C) Internet marketing
D) Viral marketing
E) Stealth marketing
Correct Answer:

Verified
Correct Answer:
Verified
Q12: Product placements are often placed in something
Q13: Which of the following related to buzz
Q14: Word-of-mouth spreads faster and lingers longer today
Q15: What form of marketing is now considered
Q16: is naturally occurring word-of-mouth.<br>A)Organic word-of-mouth<br>B)Buzz marketing<br>C)Viral marketing<br>D)Fluid
Q18: What are some of the potential ethical
Q19: A buzz marketing technique that involves the
Q20: Assuming a celebrity likes and uses a
Q21: In the U.S., nearly half of all
Q22: According to Malcohn Gladdwell, author of the