Which of the Following Distinguishes Personal Selling from Other Forms

Multiple Choice

Which of the following distinguishes personal selling from other forms of marketing communications such as advertising and public relations?

A) The opportunity to react immediately to customer feedback during sales presentations
B) The existence of a universal code of ethics for salespeople
C) The ability to influence customers
D) The lack of decision-making autonomy for salespeople
E) The availability of a well-established routine for salespeople