Multiple Choice
People are more likely to engage in central processing than peripheral processing when ____.
A) they are low in need for cognition
B) the topic at hand is of personal relevance
C) they have heard the same argument more than once before
D) the argument is weak rather than strong
Correct Answer:

Verified
Correct Answer:
Verified
Q94: People who are processing persuasive messages via
Q95: Which group of individuals is most likely
Q96: Frank has moderately low self-esteem, but his
Q97: You are having a garage sale, and
Q98: According to Hovland, _ is a characteristic
Q100: You are on a committee that is
Q101: When people are tired, their mental energy
Q102: Social psychologists who talk about a persuasive
Q103: Which term best describes an attempt to
Q104: Leaving explicit conclusions out of advertisements allows