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    Business
  3. Study Set
    The World of Customer Service
  4. Exam
    Exam 4: Customer Service Strategy
  5. Question
    At the Heart of CRM Implementation Is the Careful Acquisition
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At the Heart of CRM Implementation Is the Careful Acquisition

Question 8

Question 8

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At the heart of CRM implementation is the careful acquisition and secure storage of information about each customer, as well as the analysis, sharing, and tracking of this knowledge.

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