menu-iconExamlexExamLexServices

Discover

Ask a Question
  1. All Topics
  2. Topic
    Business
  3. Study Set
    Marketing Management Study Set 2
  4. Exam
    Exam 17: Designing and Managing Integrated Marketing Communications
  5. Question
    The Appeal of Public Relations and Publicity Is Based on Three
Solved

The Appeal of Public Relations and Publicity Is Based on Three

Question 93

Question 93

Multiple Choice

The appeal of public relations and publicity is based on three distinctive qualities. These include, ________, the ability to reach hard-to-find buyers, and dramatization.


A) "free"
B) low cost
C) invitation
D) high credibility
E) exposure

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q74: Name a few products for which personal

Q88: Communication tools vary in cost-effectiveness at different

Q89: In introducing a new natural energy drink

Q90: Nonpersonal channels are communications directed to more

Q91: In measuring communication results, senior managers want

Q92: Companies must consider several factors in developing

Q94: Marketing communications are the means by which

Q96: John Maloney saw buyers as expecting one

Q97: Your responsibility is to spend the company's

Q122: Compare and contrast the use of negative

Examlex

ExamLex

About UsContact UsPerks CenterHomeschoolingTest Prep

Work With Us

Campus RepresentativeInfluencers

Links

FaqPricingChrome Extension

Download The App

Get App StoreGet Google Play

Policies

Privacy PolicyTerms of ServiceHonor CodeCommunity Guidelines

Scan To Download

qr-code

Copyright © (2025) ExamLex LLC.

Privacy PolicyTerms Of ServiceHonor CodeCommunity Guidelines