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    Marketing Management Study Set 2
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    Exam 19: Managing Personal Communications: Direct and Interactive Marketing, Word of Mouth, and Personal Selling
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    The Majority of Sales Representatives Require Encouragement and Special Incentives
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The Majority of Sales Representatives Require Encouragement and Special Incentives

Question 59

Question 59

Multiple Choice

The majority of sales representatives require encouragement and special incentives. The rewards least-valued by sales reps are


A) vacations.
B) gifts.
C) monetary.
D) promotions.
E) respect and recognition.

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