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    Marketing Management Study Set 2
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    Exam 19: Managing Personal Communications: Direct and Interactive Marketing, Word of Mouth, and Personal Selling
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    According to Malcolm Gladwell, Three Factors Work to Ignite Public
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According to Malcolm Gladwell, Three Factors Work to Ignite Public

Question 54

Question 54

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According to Malcolm Gladwell, three factors work to ignite public interest in an idea. List these three.

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1."The Law of the Few," three types of p...

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