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    Exam 4: Marketing Analytics: Testing and Measurement
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    The "Allowable Margin" Is Basically the Amount of Money You
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The "Allowable Margin" Is Basically the Amount of Money You

Question 17

Question 17

True/False

The "allowable margin" is basically the amount of money you have left over to cover advertising/promotion and profit after all other expenses have been deducted.

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