A Female Consumer Decides That She Needs to Buy a New

Multiple Choice

A female consumer decides that she needs to buy a new dress for a party, because she's grown tired of the old one, or because she thinks it's out of fashion, or to cheer herself up, or for a special occasion. This is an example of which stage in the consumer proposition acquisition process?

A) Information gathering.
B) Motive development.
C) Product selection.
D) Acquisition.