Multiple Choice
An example of behavioral data on a survey is
A) asking individuals to indicate how familiar they are with a particular brand of pizza
B) asking individuals to indicate how important a coupon would be in the purchase of pizza
C) asking individuals to indicate how often they use a coupon for purchasing pizza
D) asking individuals to indicate how likely they are to purchase a particular brand of pizza
Correct Answer:

Verified
Correct Answer:
Verified
Q96: Indirect observation involves actually watching an individual's
Q97: Age, income, and gender are examples of
Q98: Methods of computerized data collection available to
Q99: Telephone surveys are used in all of
Q100: It is generally better to select focus
Q102: An example of psychographics and lifestyle data
Q103: Collecting scanner data from a retail store
Q104: A major disadvantage of the observation method
Q105: Attitudes refer to the anticipated future behaviors
Q106: Motivations consist of inner states that direct