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    Sales Management Analysis
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    Exam 1: Overview of Personal Selling
  5. Question
    Which of the Following Personal Selling Approaches Focuses Most on the Buyer's
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Which of the Following Personal Selling Approaches Focuses Most on the Buyer's

Question 115

Question 115

Multiple Choice

Which of the following personal selling approaches focuses most on the buyer's needs and strategic priorities?


A) Stimulus response
B) Need satisfaction
C) Mental states
D) Consultative selling
E) Problem solving

Correct Answer:

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