Multiple Choice
Customization
A) exists when a company's promotional offer matches the customer's needs exactly.
B) is personalization on a one-on-one basis.
C) is mass production under the guise of personalization.
D) exists when a manufacturer designs a product of website to suit a customer's individualized needs.
E) is all of the above
Correct Answer:
Verified
Correct Answer:
Verified
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