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    CRM The Foundation
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    Exam 12: CRM Program Measurement and Tools
  5. Question
    The Drivers of Value Equity Are
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The Drivers of Value Equity Are

Question 15

Question 15

Multiple Choice

The drivers of value equity are


A) the 4Ps.
B) price, quality, and convenience.
C) brand image.
D) CLV.
E) all of the above are drivers of value equity

Correct Answer:

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