menu-iconExamlexExamLexServices

Discover

Ask a Question
  1. All Topics
  2. Topic
    Business
  3. Study Set
    CRM The Foundation
  4. Exam
    Exam 12: CRM Program Measurement and Tools
  5. Question
    The Maintenance Ration Is the Cost Involved in Maintaining Customer
Solved

The Maintenance Ration Is the Cost Involved in Maintaining Customer

Question 12

Question 12

True/False

The maintenance ration is the cost involved in maintaining customer relationships divided by total CRM expenditures.

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q7: Which of the following is false regarding

Q8: An acquisition/defection matrix indicates<br>A)who a company is

Q9: Developing closer bonds, avoiding defection, changing behavior

Q10: Customer Equity is the CLV<br>A)of all the

Q11: The vast majority of CRM effectiveness measures

Q13: Customers who participate in satisfaction surveys register

Q14: Which of the following is NOT true

Q15: The drivers of value equity are<br>A)the 4Ps.<br>B)price,

Q16: RFM stands for recency, frequency and monetary

Q17: A simple but effective way to measure

Examlex

ExamLex

About UsContact UsPerks CenterHomeschoolingTest Prep

Work With Us

Campus RepresentativeInfluencers

Links

FaqPricingChrome Extension

Download The App

Get App StoreGet Google Play

Policies

Privacy PolicyTerms of ServiceHonor CodeCommunity Guidelines

Scan To Download

qr-code

Copyright © (2025) ExamLex LLC.

Privacy PolicyTerms Of ServiceHonor CodeCommunity Guidelines