Multiple Choice
________ includes the elements in a print ad that are designed to be read and absorbed, such as the text of the ad message and captions.
A) Body copy
B) Display copy
C) Adese
D) Brag-and-boast copy
E) Visuals
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q19: What was the objective and the results
Q20: An advertisement for an exercise bike exclaimed
Q21: MINI-CASE<br>Travelocity.com is an online travel agency that
Q22: Which of the following is a standard
Q23: As described in the chapter's closing vignette,
Q25: MINI-CASE<br>Advertisements for a particular brand of soap
Q26: Which of the following literary techniques use(s)
Q27: Which of the following is considered the
Q28: Describe the Doritos TV ad that was
Q29: As described in "A Matter of Practice,"