Multiple Choice
In order to change existing behaviours, people need to be presented with a choice that makes decision making feel:
A) Effortless
B) Spontaneous
C) Involving
D) Considered
Correct Answer:

Verified
Correct Answer:
Verified
Q6: 'Maslow's hierarchy of needs' includes<br>A)Physiological Needs<br>B)Self Actualization
Q7: If customer 's expectations and products performance
Q8: stages in adoption process' involves<br>A)Awareness<br>B)Interest<br>C)Evaluation And Trial<br>D)All
Q9: Adopter group who is suspicious of change
Q10: According to brand personality traits, 'excitement' is
Q12: Highly involved consumer buying behavior while perceiving
Q13: Hedonic consumption is about:<br>A)Hair Care Products<br>B)Emotional Impact
Q14: Tendency of difficult understanding related to use
Q15: By _ we mean we mean that
Q16: In a marketing context, the term 'evoked