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    Exam 11: Multivariate Methods of Marketing Reseach Ii: Conjoint Analysis and Multidimensional Scaling
  5. Question
    _______________ Multidimensional Scaling Methods Take Rank-Ordered Input Measures and Generates
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_______________ Multidimensional Scaling Methods Take Rank-Ordered Input Measures and Generates

Question 65

Question 65

Multiple Choice

_______________ multidimensional scaling methods take rank-ordered input measures and generates a set of relationships among objects that is interval.


A) Fully metric
B) Fully nonmetric
C) Metric
D) Nonmetric

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