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Last Year, Josh Felt Cars Made in the United States

Question 18

Multiple Choice

Last year, Josh felt cars made in the United States were far superior to those made in Germany or Japan, but now, when he needs a car, German cars are at the top of his list. He has been paying attention to information provided by companies. Marketers know that information and other tools can help create:


A) positive attitudes.
B) objective reality.
C) factual transformations.
D) cognitive dissonance.

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