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    Business
  3. Study Set
    Managing Customer Experience
  4. Exam
    Exam 5: Differentiating Customers by Value: Some Customers Are Worth More Than Others
  5. Question
    The Value a Customer Could Create for the Enterprise, If
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The Value a Customer Could Create for the Enterprise, If

Question 7

Question 7

Multiple Choice

The value a customer could create for the enterprise, if the enterprise made the right offerings at the right time, is:


A) actual value
B) potential value
C) short-term value
D) long-term value

Correct Answer:

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