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    Business
  3. Study Set
    Consumer Behavior
  4. Exam
    Exam 4: Pre-Purchase Processes: Need Recognition, Search, and Evaluation
  5. Question
    Those Alternatives Considered by Consumers During Decision Making Are Known
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Those Alternatives Considered by Consumers During Decision Making Are Known

Question 48

Question 48

True/False

Those alternatives considered by consumers during decision making are known as the decision set.

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