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  2. Topic
    Business
  3. Study Set
    Consumer Behavior
  4. Exam
    Exam 4: Pre-Purchase Processes: Need Recognition, Search, and Evaluation
  5. Question
    The Most Notable Difference Between the Consideration Set and the Retrieval
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The Most Notable Difference Between the Consideration Set and the Retrieval

Question 3

Question 3

True/False

The most notable difference between the consideration set and the retrieval set is that the size of the retrieval set is always larger than the size of the consideration set.

Correct Answer:

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