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    Exam 6: Market Segmentation Targeting and Positioning
  5. Question
    The Market for Cereal Could Be Segmented on the Basis
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The Market for Cereal Could Be Segmented on the Basis

Question 51

Question 51

True/False

The market for cereal could be segmented on the basis of the different benefits desired by customers, such as taste, vitamin-content, low-fat, and how it interacts with milk.

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