Multiple Choice
Which of the following is not one of the ethnographic techniques used by the IDEO design firm?
A) Shadowing
B) Consumer journey
C) Behavioral mapping
D) Camera journal
E) All of the above are ethnographic techniques used by IDEO.
Correct Answer:
Verified
Correct Answer:
Verified
Related Questions
Q20: Both regret and rage are possible when
Q21: Consumers may not feel the need to
Q22: According to the expectancy disconfirmation model, satisfaction
Q23: Depending on the nature of the consumption
Q24: Differences in the amount of consumption provide
Q26: When interpreting customers' satisfaction scores for a
Q27: The net promoter index is calculated by
Q28: According to the worldwide survey reported in
Q29: The time of the day at which
Q30: Understanding how consumers use milk was an