True/False
Relational selling requires a longer-term focus, thus salespeople develop relationships that generate repeated transactions. These relationships require higher levels of trust, since the switching costs are increased due to greater dependence.
Correct Answer:

Verified
Correct Answer:
Verified
Q21: _ involves using data stored about a
Q22: _ focuses on aggregating customer information electronically,
Q23: Transactional selling exhibits high levels of collaboration
Q24: The exploratory statistical analysis of the data
Q25: Customer lifetime value represents the bonding, or
Q27: Dealing with different groups of customers by
Q28: Recognition, by both buyer and seller, that
Q29: With CRM the salesperson does more than
Q30: _ refers to the percentage of customers
Q31: _ use computer technology to integrate all